The TTC's Bad PR Clinic Part II

After announcing their upcoming price increase, the TTC immediately started rationing tokens, limiting purchases to five at a time. OK, fine, no big deal, that's just a minor inconvenience.

Yesterday, however, signs started going up on all collector booths saying 'Tokens Sold Out', and they started selling "temporary tickets" instead. This was clearly designed to prevent token hoarding in advance of the upcoming price change.

That'd be a smart move on their part, except for the fact that some subway entrances are only accessible by token or Metropass. So if you don't have a pass, and can't buy tokens, and want to use one of those entrances... the TTC is telling you to go to hell.


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